A new look

Daily Fresh Food

At Daily Fresh Food, attention and taste come together daily to create healthy and delicious meals for those needing care. They firmly believe good food enhances enjoyment, promotes recovery, and sustains health.

With nearly 90 years of experience in food and beverage services for the healthcare sector, they understand exactly what comforts patients, clients, and residents. Their speciality lies in sous vide meal components, known for their nutritious and convenient qualities. With a renewed focus on the healthcare markets in the Netherlands and Belgium, Daily Fresh Food decided it was time for a new look that reflects its mission and dedication.

Challenge

Seeking innovation

Daily Fresh Food approached us in 2018 seeking a webshop upgrade to the latest Intershop Commerce Platform version. With an optimized architecture, they experienced significant improvements in performance and stability. However, after transferring their hospitality clients to parent company Hanos Maastricht, the time came to redefine their brand identity and positioning.

Solution

Crafting a new style with expert partners

To shape their new identity, Daily Fresh Food turned to Jungle Minds, a part of Xplore Group and a sister company of Fenego. With expertise and creativity, they brought the vision to life, resulting in refreshing designs that seamlessly aligned with Daily Fresh Food's identity. However, a stunning new brand also requires a robust technological foundation. Enter Fenego, a Platinum Intershop Partner. With meticulous attention, we ensured a smooth transition to the new designs while preserving existing content and styling.

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Result

Timely Launch for the Care & Food Fair

With a clear deadline for the Care & Food Fair in Utrecht, Fenego and Daily Fresh Food collaborated closely to complete the project on time. The new homepage was launched, followed by all accompanying pages in the new style. This gave the marketing team ample time to prepare for the fair, confident that their online presence perfectly matched their renewed identity.

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Future

Continuous innovation and improvement

For Daily Fresh Food, the journey doesn't end here. Their commitment to improvement and innovation remains steadfast. They are planning a complete redesign of all underlying pages in collaboration with Jungle Minds, focusing on optimizing the user experience down to the smallest details. Additionally, a migration to Intershop 11 is on the agenda, along with a headless front-end and the integration of microservices. Fenego is ready to bring this vision to life on their Intershop-powered platform, preparing Daily Fresh Food for the future.

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